It’s January! Everything is bright and shiny, yes? New Year, New You, right? It’s human nature to move into the new year with a sense of hope and big dreams and goals. I LOVE It! My calendar is clean, I’m ready to do things anew, and everything/anything is possible. The deeper truth, though, is that we can hope and dream all we want, but we must DO SOMETHING in order to make things happen! I’m sure you have some thoughts about what you’d like to accomplish this year, and I’m curious – what will you do to ensure success in 2023?
The first thing, as in any year, is of course to goal set. Let’s start there. At JMD Productivity, we have some big goals this year, as I’m sure you do. More and more of my clients are breaking that 6-figure barrier and some are heading to the multiple 6-figure mark. Helping my clients do more and better than they’ve ever done before without giving up more time is why I do what I do. For JMD Productivity, our goals this year are all around growth of people in the programs offered and making a broader impact. There are more, but you get the idea!
I have been meeting with my team about marketing and what I’d like to see in all my free offerings as well as my courses. And we have some lofty numbers out there! But, as you know, to make something achievable, you must break it down into smaller chunks. How will you ensure that what you want happens?
5 Tips for Setting and Reaching your Goals
Here, I’d like to give you five tips for setting and reaching your goals for this year.
- Review LAST YEAR. Yes, we must look back to look forward! What worked? What didn’t? What changed (everything!)? What did you learn (a LOT)? For me, I continue to learn from my clients and my team how we can make things easier and better for everyone involved in JMD. As well, my own calendar is shifting, so we’re moving some things around. And, as we’re growing, we’re figuring out how to streamline things in order to allow for growth and to take things off of everyone’s plates. We always need to be taking in information and feedback to make things better for ourselves and others.
- Set your BIG GOAL. I know many people out there roll their eyes at the term S.M.A.R.T. goals, but they are so important! Don’t just say that you want to serve more people. How many more? In what way? Your goal MUST be specific and measurable. If it’s not, you’ll have a difficult time knowing if you’re on track or if it needs to be tweaked during the year.
- Break it down. This is the HOW. How will you reach the goal you set? I had a client who recently told me she wanted to serve 2 to 4 new clients a week this year, on average. When I asked her the revenue goal, she couldn’t really tell me because each client could sign up for a different bundle. So we went further and looked at where she made the most revenue and also the level where she signed up the most clients. Because of the in-depth analysis, she was able to create a revenue goal. She wants 2 of “X” clients and 3 of “Y” clients each week. This makes all the difference in the actions she will take in any given week to acquire and serve the clients she wants.
- Get accountable. Seriously. Let someone–a coach, a colleague, and mentor, your group, know your goals and how you intend to make them a reality. DO NOT JUST TELL A FRIEND. Goals should be shared not just with a great cheerleader, but with someone who will ask you how it’s going and then give you TOUGH LOVE if you’re not doing your part. Friends are too forgiving and often don’t understand business or YOUR business. Get serious about this accountability thing. I have my operations manager keeping me on track and helping me strategize and take actions that need taking. I am also putting together a mastermind of high level business owners and hiring a facilitator to help us get more out of meeting with each other. If we just rely on each other in the meetings, we have found that we don’t get as much done or move forward as well as we’d like.
- Get into action. This, of course, is the biggest thing you can do to reach your goals. One of the foundational pieces I teach in my programs is to identify what are you going to DO. We spend so much time thinking about things, wishing for things, and hoping for things that we never get into ACTION. So what are you going to DO to reach these goals of yours? And WHEN are you going to do it? How often will you do these things? AND, if it isn’t working or didn’t work in the past, what will you do differently? There is NO BLAMING allowed–take control and act.
To start getting things done, you may want to start HERE with my Daily Productivity Planner.